World boxing champion Floyd Mayweather expects that he will make lots of money from the scheduled ICO by Stox.com.

In his recent Instagram post, the undefeated boxer said that he will greatly profit from the ICO.

In the post, the undefeated boxer mainly promoted his upcoming boxing match against UFC mixed martial arts champion Conor McGregor on August 26. He was seen in front of a table filled with 25 stacks of hundred dollar bills in a place that looks to be inside a private jet in the post.

Part of his post reads:

“I’m gonna make a $hit t$n of money on August 26th. I’m gonna make a $hit t$n of money on August 2nd on the Stox.com ICO.”

Just a promotional gimmick?

Stox.com (STX) is a Bancor-based open source prediction market platform that is built on the digital currency Ethereum. STX holders are expected to benefit from continuous liquidity, automatic price calculation and the direct conversion of STX to ETH without the need to depend on exchanges.

In the ICO, the company aims to raise $30 mln from investors. With the endorsement from the flamboyant Mayweather, the ICO is expected to attract thousands of first-time investors.

Despite his promotion of the ICO, it is not yet sure if Mayweather will actually invest his money in the platform. However, if his action is just part of a deal to endorse the event, then, he is attracting the interest of the US Federal Trade Commission (FTC) and the Internal Revenue Service (IRS) as these agencies are aggressively cracking down on unreported endorsements lately.

It is also interesting to see if Mayweather’s endorsement will lead to a resounding success of the ICO.

Other celebrities publicly supporting Bitcoin

Mayweather is not the only celebrity who’s publicly involved in cryptocurrency investments. In fact, Bollywood celebrities such as Shilpa Shetty, Raj Kundra, Huma Qureshi, Neha Dhupia, Vir Das, Nargis Fakhri and Prachi Desai have also shared their interest in Bitcoin.